Sans Normal Wulaz 1 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'News Gothic BT' by Bitstream, 'Fuller Sans DT' by DTP Types, 'Trade Gothic Next' and 'Trade Gothic Next Soft Rounded' by Linotype, 'News Gothic' by ParaType, 'Plymouth Serial' by SoftMaker, 'TS Franklin Gothic' and 'TS Plymouth' by TypeShop Collection, and 'Ryman Gothic' by W Type Foundry (names referenced only for comparison).
Keywords: packaging, posters, children’s, craft branding, headlines, handmade, friendly, casual, organic, playful, humanize, warmth, approachability, informality, display texture, rounded, monoline, irregular, soft, rustic.
A rounded, monoline sans with gently uneven strokes and subtly wobbly contours that suggest hand rendering. Curves are built from soft, almost circular bowls, while terminals tend to be blunt and slightly irregular, giving edges a lightly textured feel without becoming distressed. Proportions are straightforward and readable, with open counters and uncomplicated construction; widths vary a bit from glyph to glyph, adding a natural, non-mechanical rhythm in text.
Well suited to packaging, posters, and brand applications that want a human, handmade impression—especially for food, crafts, stationery, and small-batch products. It can also work for children’s materials and friendly signage, and performs best in display sizes or short-to-medium text where its organic texture can be appreciated.
The font reads as approachable and informal, with a warm, handmade character that feels more personal than corporate. Its slight irregularities create a relaxed, friendly tone that can skew playful and crafty while remaining clear at typical reading sizes.
The design appears intended to deliver a clean sans foundation with intentionally humanized outlines, balancing legibility with a hand-drawn charm. It aims to feel approachable and natural rather than strictly geometric or technical.
In the sample text, the even stroke weight and open shapes support continuous reading, while the subtly inconsistent outlines keep the texture lively in headlines. Numerals and capitals share the same soft, rounded logic, reinforcing a cohesive, casual voice across mixed-case settings.