Sans Superellipse Ildu 13 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Core Sans N' and 'Core Sans NR' by S-Core; 'Mally' by Sea Types; 'Sans Beam' by Stawix; and 'Juhl', 'Nauman', and 'Nauman Neue' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logotypes, sporty, punchy, retro, energetic, confident, impact, motion, brand presence, display clarity, approachability, oblique, rounded, bulky, blocky, soft corners.
This typeface is a heavy, oblique sans with broad proportions and compact internal counters. Curves are built from rounded, squarish shapes, giving bowls and terminals a superelliptical feel rather than purely circular geometry. Strokes stay largely uniform, with softened joins and subtly tapered cuts in places that help keep shapes open despite the density. The lowercase is sturdy and simplified, with single-storey a and g, a short-shouldered r, and a wide, rounded s; numerals are equally weighty and highly legible, with a rounded 0 and a simple, upright 1. Overall spacing reads generous for such dark letterforms, producing a strong, steady rhythm in display sizes.
It performs best in headlines, short statements, and branding where a strong, fast, high-impact voice is needed. The wide, rounded forms work well for sports identities, energetic campaign graphics, packaging callouts, and bold logo wordmarks. For longer passages, it is better used sparingly as an accent or section header due to its dense color.
The overall tone is bold and kinetic, with a forward-leaning stance that suggests motion and impact. Its rounded geometry keeps the voice friendly and approachable, while the mass and width communicate strength and confidence. The result feels sporty and slightly retro, suited to attention-grabbing messaging.
The design appears intended to deliver maximum visual impact with a sense of speed, using broad, rounded construction to stay approachable rather than aggressive. Its simplified shapes and consistent oblique angle suggest a focus on bold display typography that remains clear and cohesive across letters and figures.
The oblique slant is consistent across uppercase, lowercase, and figures, and the rounded-rectangle construction gives the font a cohesive, engineered look. Tight counters and heavy weight make it most comfortable at larger sizes where interior space and shapes remain clear.