Sans Superellipse Otnuw 7 is a very bold, narrow, monoline, upright, normal x-height font visually similar to 'Neusa Neu' by Inhouse Type, 'Berber' by Letterbox, 'Beachwood' by Swell Type, and 'Great Escape' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, industrial, confident, retro, utilitarian, sporty, space-saving impact, bold branding, industrial clarity, headline strength, condensed, blocky, rounded corners, squared bowls, high contrast ink traps.
A condensed, heavy sans with monoline strokes and a squared, superellipse construction throughout. Curves are built from rounded-rectangle bowls and tight radii, giving letters like O, C, and G a compact, engineered feel. Terminals are predominantly flat and horizontal/vertical, with occasional notched joins and small ink-trap-like cut-ins at tight counters. Uppercase forms are tall and compact; lowercase maintains a steady, straightforward rhythm with single-story a and g, open apertures, and sturdy stems. Numerals are similarly squared and dense, designed for strong presence and even color at display sizes.
Best suited for display work where impact and economy of width matter: headlines, posters, sports or team-style branding, packaging titles, and bold wayfinding or signage. It can also serve for short UI labels or badges when set with generous tracking and sufficient size.
The overall tone is tough and functional, with a retro-industrial flavor reminiscent of equipment labeling and bold headlines. Its condensed stance and squared curves read assertive and no-nonsense, while the rounded corners soften the impact just enough to feel approachable rather than harsh.
The design appears intended to deliver maximum punch in a narrow footprint, using squared, rounded-rectangle forms to create a cohesive, industrial voice. Its consistent stroke weight and compact counters suggest a focus on strong legibility and a distinctive, engineered personality in large-type settings.
The geometry emphasizes verticality and tight counters, so interior spaces can close up quickly as sizes drop. The punctuation shown (e.g., period) is simple and round, matching the font’s blunt, high-contrast silhouette against the page.