Sans Normal Rodel 3 is a very bold, very wide, low contrast, italic, normal x-height font visually similar to 'Clonoid' by Dharma Type, 'Premis' by Fenotype, 'Muller Next' by Fontfabric, 'Otoiwo Grotesk' by Pepper Type, 'Redob' by Product Type, and 'Radiate Sans' by Studio Sun (names referenced only for comparison).
Keywords: sports branding, headlines, posters, gaming ui, product packaging, sporty, futuristic, playful, dynamic, techy, impact, speed, modernity, approachability, headline focus, rounded, oblique, chunky, soft corners, caps-forward.
A heavy, rounded sans with a pronounced rightward slant and soft, generously radiused corners. Forms are built from broad strokes and oval bowls, with smooth, continuous curves and minimal visible contrast, creating an even, compact color in text. Counters tend to be wide and softly rectangular/elliptical, and many terminals finish with blunt, rounded cuts that emphasize a streamlined, aerodynamic silhouette. Uppercase letters read large and dominant, while lowercase keeps a simple, geometric construction; figures follow the same rounded, forward-leaning rhythm.
Best suited to display applications where impact and motion are desirable, such as sports identities, event posters, gaming or streaming graphics, and bold product branding. It can also work for short UI labels or navigation elements when a friendly, high-energy voice is needed, but longer passages may feel visually insistent due to the dense weight and slanted posture.
The overall tone is energetic and modern, with a speed-driven, sporty feel that suggests motion even when set statically. Its rounded massing keeps it friendly and approachable, while the slanted stance and wide proportions add a tech-forward, performance-oriented character.
Likely designed to deliver a bold, kinetic voice with rounded geometry that stays approachable while still feeling fast and contemporary. The emphasis appears to be on strong silhouette, consistent slant, and smooth curves for attention-grabbing titles and branding.
The font’s rhythm is strongly horizontal, with broad letterforms and open internal space that help maintain legibility at display sizes despite the dense weight. The oblique construction is consistent across letters and numerals, giving headlines a cohesive, forward-moving cadence.