Slab Square Ponu 6 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'Collegeblock 2' by Sharkshock (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, sports branding, industrial, western, athletic, authoritative, retro, impact, ruggedness, heritage, blocky, squared, sturdy, condensed, monoline.
A compact, block-built slab serif with squared contours and flat terminals throughout. Strokes are heavy and largely uniform, with minimal modulation and crisp interior corners that give counters a rectilinear feel. Serifs read as short, sturdy slabs that integrate seamlessly into the stems, and the overall rhythm is tight and vertical, producing a strong, poster-like texture in lines of text. Capitals are tall and commanding, while the lowercase keeps a straightforward, utilitarian structure with simple, squared bowls and apertures.
Best suited to short, high-impact settings such as headlines, posters, labels, and storefront or wayfinding signage where a firm, compact voice is needed. It can also support branding systems that want a vintage-industrial or athletic feel, especially when set with generous tracking or ample leading to keep counters open.
The font projects a rugged, no-nonsense tone that feels industrial and workwear-adjacent, with a clear nod to vintage signage and athletic lettering. Its squareness and density make it feel assertive and practical rather than delicate or literary.
The design appears intended to deliver maximum presence and clarity through a tight, squared slab-serif construction, evoking traditional sign lettering while remaining systematic and repeatable across the character set.
The forms favor hard edges and right-angled joins, creating a distinctly mechanical finish. Numerals match the same sturdy construction, reading clearly at display sizes with a consistent, blocky color.