Slab Square Guwi 1 is a very bold, normal width, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, signage, logos, playful, retro, circus, woodtype, poster, nostalgia, impact, handcrafted, humor, display, chunky, notched, softened, bouncy, irregular.
A heavy, blocky slab serif with compact counters and a lively, uneven rhythm. Strokes stay thick throughout, with broad, square-ended slabs and distinctive wedge-like notches and bite-shaped inktraps at joins and terminals. The letterforms feel slightly wobbly in contour, with rounded bulges and asymmetrical details that create a hand-cut, woodtype-like texture. Lowercase is sturdy and compact, with single-story forms and short extenders; numerals are similarly stout and attention-grabbing.
Best suited to posters, headlines, event graphics, and brand marks that want a retro or handcrafted feel. It can also work well on packaging and signage where strong, high-impact letterforms are needed, especially at medium to large sizes.
The overall tone is exuberant and nostalgic, evoking vintage show bills, carnival signage, and playful editorial headlines. Its quirky notches and buoyant shapes add humor and informality while still reading as bold and assertive.
Likely designed to channel early display slabs and woodtype-inspired lettering while adding a playful, irregular cut-and-carve character. The emphasis is on bold presence and texture rather than neutral text setting.
Spacing appears generous in the sample text, helping the dense black shapes breathe at display sizes. The design’s characteristic notches and softened corners become a defining texture across words, so it works best when that rugged, cut-in look is intended rather than a smooth, polished slab.