Sans Normal Kudum 8 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Core Sans C', 'Core Sans G', and 'Core Sans GS' by S-Core and 'Clarika Office' and 'Clarika Pro' by Wild Edge (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, sports, sporty, dynamic, friendly, confident, modern, emphasis, impact, modernity, approachability, momentum, slanted, geometric, rounded, clean, punchy.
A slanted sans with thick, low-contrast strokes and clean, rounded geometry. Curves are smooth and broadly elliptical, while terminals are mostly straight-cut, giving the design a crisp, modern finish. Counters are fairly open for the weight, and the overall rhythm is compact and energetic, with a noticeable forward lean that keeps lines of text moving. Numerals follow the same robust, rounded construction and maintain strong presence at display sizes.
Well suited to headlines, branding, and promotional graphics where a strong, forward-leaning emphasis is desirable. It can work for short bursts of text such as tags, callouts, and packaging copy, especially when clarity and impact need to coexist. The sturdy numerals make it a good fit for scorelines, pricing, and other number-heavy display uses.
The font reads energetic and contemporary, with a sporty, assertive tone softened by rounded forms. Its forward slant suggests motion and momentum, making it feel upbeat and action-oriented rather than formal or editorial.
Likely designed to provide a contemporary italic sans option that delivers emphasis without relying on high contrast or decorative details. The goal appears to be a versatile, high-impact voice with friendly roundness and clear geometry for modern marketing and identity work.
The design balances geometric roundness with sharp joins in diagonals, producing a punchy texture in longer settings. Uppercase shapes stay simple and sturdy, while lowercase forms add warmth through generous bowls and smooth shoulders, keeping the overall voice approachable.