Sans Normal Nubip 7 is a very bold, wide, low contrast, upright, tall x-height font visually similar to 'TT Commons™️ Pro' and 'TT Hoves Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, logos, packaging, confident, friendly, modern, punchy, sporty, impact, clarity, approachability, modern branding, display emphasis, rounded, geometric, blocky, heavyweight, compact.
A heavy, rounded sans with broad proportions and smooth, geometric curves balanced by sturdy verticals. Counters are generous and largely circular/oval, giving letters like O, C, G, and Q a clean, stable feel, while terminals are mostly blunt and straightforward. The lowercase shows a single-storey a and g with simple, compact bowls, and the overall rhythm reads even and solid, with minimal stroke modulation and strong silhouette clarity at large sizes.
This font performs best in large-scale applications where its mass and rounded geometry can shine—headlines, posters, signage, and bold brand systems. It also suits packaging and social graphics where high-impact, friendly emphasis is needed without decorative flourishes.
The tone is bold and assertive but not harsh, thanks to the rounded geometry and open counters. It feels contemporary and approachable, with a sporty, headline-ready energy that reads as confident and direct in longer lines of copy.
The design appears intended to deliver maximum impact with a clean, geometric voice—prioritizing strong silhouettes, easy legibility, and an approachable, contemporary character for display-driven typography.
Cap forms lean geometric and uniform, producing consistent texture across all-caps settings. Numerals are sturdy and highly legible, with simple shapes that match the letterforms’ rounded construction, making the set feel cohesive in branding and display contexts.