Sans Normal Luniv 11 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Jarvis' by Alan Smithee Studio, 'Avita' by Bykineks, 'Netadyne' by Godbless Studio, 'Gotham' by Hoefler & Co., 'JT Marnie' by JAM Type Design, 'Neue Reman Gt' by Propertype, 'Scatio' by Wahyu and Sani Co., and 'Inovasi' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, sports branding, advertising, packaging, sporty, energetic, confident, modern, loud, impact, motion, attention, branding, headline strength, oblique, blocky, rounded, punchy, compact.
This typeface combines heavy, rounded sans forms with a pronounced rightward slant and a compact, forward-leaning stance. Strokes are thick and even, with smooth curves on bowls and counters and broadly rounded terminals that keep the weight feeling cohesive. Uppercase shapes are wide and stable, while lowercase forms stay sturdy and simplified, favoring clear silhouettes over delicate detailing. Numerals are similarly robust, with rounded interiors and a consistent, tightly controlled rhythm that reads as bold and continuous in text.
Best suited for short, high-impact applications such as headlines, posters, sports and event branding, promotional graphics, and bold packaging callouts. It performs well where a strong, fast, modern voice is needed, and is especially effective in large sizes with a bit of added tracking to keep forms distinct.
The overall tone is assertive and kinetic, with an athletic, headline-driven attitude. Its slant and dense color create a sense of motion and urgency, while the rounded construction keeps it approachable rather than harsh. The result feels contemporary and promotional—designed to grab attention quickly.
The design appears intended to deliver a forceful, modern display voice that suggests speed and confidence. By pairing heavy, rounded geometry with an oblique posture, it aims to communicate motion and emphasis while maintaining a friendly, accessible sans character.
The strong oblique angle and thick joins can cause letters to visually fuse at tighter tracking, especially in all-caps or long bold lines. Openings and counters remain fairly generous for the weight, helping preserve recognition in display sizes, while the wide set adds a billboard-like presence.