Sans Superellipse Umho 3 is a bold, very wide, monoline, upright, normal x-height font.
Keywords: headlines, branding, posters, packaging, ui display, futuristic, techy, industrial, confident, sporty, modern display, tech branding, high impact, geometric clarity, rounded corners, squared curves, blocky, geometric, soft terminals.
A heavy, geometric sans built from rounded-rectangle and superellipse-like curves, balancing broad horizontals with softened corners. Strokes appear uniform, with clean, squared interior counters and generous apertures that keep shapes open despite the dense weight. The rhythm is wide and steady, with crisp joins and mostly flat terminals; diagonals and angled cuts (notably in forms like K, X, and Z) add a sharp, engineered edge against the otherwise cushioned outlines. Numerals follow the same rounded-square logic, with compact counters and a consistent, display-oriented color.
Best suited to short, high-impact settings such as headlines, logos, product branding, packaging, and promotional graphics. It can also work for large-size interface display text (e.g., dashboards, game/UI titles) where a sturdy, geometric voice is desired, but it is less geared toward long-form reading due to its dense color and tight counters.
The overall tone feels futuristic and engineered: sturdy, streamlined, and confident. Its rounded-square geometry reads contemporary and tech-forward, with a subtle arcade/console flavor that also suits sporty or industrial branding.
The design appears intended to deliver a modern superelliptic aesthetic—combining the efficiency of squared forms with the friendliness of rounded corners—while maintaining a strong, uniform stroke presence for bold, contemporary display typography.
Curves tend to resolve into squared-off bowls rather than circular ones, producing a distinctive “soft box” silhouette across both uppercase and lowercase. The sample text shows strong word-shape presence and high impact at larger sizes, with tight-looking inner spaces that emphasize the dark, poster-like texture.