Sans Normal Arnoj 20 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'Dikta Neue' by Atasi Studio, 'Creata' by Ivan Petrov, 'Texta Pro' by Latinotype, and 'Giane Gothic sans' and 'Giane Sans' by XdCreative (names referenced only for comparison).
Keywords: ui text, branding, signage, presentations, packaging, modern, neutral, clean, friendly, tech, clarity, neutrality, modernity, versatility, geometric, rounded, open, minimal, crisp.
This typeface is a clean, geometric sans with round bowls and smooth, continuous curves paired with straight-sided stems. Terminals are mostly squared-off, producing a crisp silhouette, while counters stay open and generously sized for clarity. Proportions feel balanced and contemporary, with simple construction in letters like O/C/G and straightforward diagonals in A/V/W/X. Numerals follow the same rational, even rhythm, reading clearly at display sizes and holding together consistently across the set.
It suits interface and product typography, where clean shapes and open counters help maintain clarity across sizes. The neutral, contemporary voice also works well for brand identities, wayfinding and signage, and straightforward editorial or presentation use where an uncluttered sans is desired.
The overall tone is modern and matter-of-fact with a mild friendliness from the rounded forms. It feels practical and restrained rather than expressive, lending a contemporary, tech-adjacent character without becoming cold.
The design appears intended to provide a dependable, contemporary sans built from simple geometric principles, prioritizing clarity, consistency, and a tidy visual rhythm for everyday communication.
Letterforms emphasize uniform geometry and steady spacing, giving lines of text an even color and a calm rhythm. The lowercase maintains clear distinctions between similar shapes (for example, i/l and c/e), supporting legibility in continuous reading.