Slab Square Simy 7 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, editorial, signage, sturdy, traditional, bookish, workmanlike, confident, clarity, impact, durability, print utility, traditional tone, slab serifs, bracketed slabs, rounded joins, ink-trap-like notches, solid color.
This typeface is a robust slab-serif with heavy, blocky serifs and a compact, steady rhythm. Strokes are largely even, producing a dark, uniform texture, while corners and joins are subtly rounded to soften the otherwise squared construction. Many terminals end in flat slabs, and several letters show small inward notches where strokes meet (suggesting ink-trap-like shaping) that help keep counters open at heavier sizes. Proportions lean toward sturdy, slightly condensed capitals and full, readable lowercase with generous bowls and clear apertures.
It performs well in headlines, subheads, and short-to-medium passages where a strong typographic voice is desired. The sturdy slabs and dark texture suit packaging, editorial pull quotes, and signage that needs to read clearly while projecting confidence.
The overall tone is dependable and traditional, with a workmanlike presence that feels suited to established institutions and print-forward design. Its strong slabs and dense color add authority, while the softened corners keep it approachable rather than severe.
The design appears intended to deliver a classic slab-serif feel with extra solidity and clear, open counters for readable, impactful typography. Details like softened joins and small notches at tight intersections suggest an effort to balance boldness with practicality in print.
Figures are bold and straightforward with a consistent width and strong baseline presence, matching the text weight well. The sample paragraph shows a dense, emphatic text color, making the face feel more display-forward at larger sizes while still retaining familiar book-type shapes.