Sans Normal Pudav 12 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Dexa Round' by Artegra, 'Morandi' by Monotype, 'Core Sans N' and 'Core Sans NR' by S-Core, 'Nauman' by The Northern Block, and 'Ponder' by TypeUnion (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, playful, friendly, bouncy, retro, sporty, attention, approachability, energy, impact, rounded, soft, chunky, bulbous, compact.
A heavy, rounded sans with a pronounced forward slant and softly squared curves. Strokes are thick and largely uniform, with gently flattened terminals and broad, open counters that keep the letters readable despite the mass. The design emphasizes wide, inflated shapes and smooth joins; diagonals and curves feel cushioned rather than sharp, giving the set a consistent, rubbery silhouette. Numerals follow the same chunky, rounded construction and sit comfortably alongside the letters.
Well suited for bold headlines, poster typography, and brand marks that want a friendly, energetic presence. It can work effectively on packaging and promotional materials where large type needs to feel fun and approachable, and it also fits sporty or youth-oriented graphics that benefit from a sense of motion.
The overall tone is upbeat and approachable, with a bouncy, cartoon-like energy. Its slanted, padded forms suggest motion and informality, leaning toward a cheerful, retro display feel rather than a strict utilitarian voice.
The letterforms appear designed to deliver maximum impact with a soft, inviting character—combining a heavy build with rounded geometry and an energetic slant to create an informal, display-forward voice.
The face reads best at larger sizes where the soft corners and generous interior spaces can show clearly. The strong slant and heavy weight create a distinct rhythm in lines of text, producing a lively, attention-grabbing texture.