Sans Contrasted Ilpi 7 is a regular weight, normal width, very high contrast, upright, tall x-height font.
Keywords: headlines, logotypes, posters, magazine titles, packaging, art deco, fashion, elegant, dramatic, editorial, deco revival, luxury branding, display impact, geometric minimalism, geometric, high contrast, crisp, modulated strokes, sharp terminals.
A geometric sans with extreme stroke modulation: broad, inky verticals and wedges are paired with hairline curves and connectors. Many bowls read as near-perfect circles split into thick-and-thin halves, creating a cut-paper, poster-like rhythm. Terminals are crisp and often pointed or sharply sheared, with minimal rounding; diagonals in letters like V, W, X, and Z form bold triangular masses. Counters tend to be generous, and the overall construction favors simple, architectural shapes with occasional hairline joins that add sparkle at display sizes.
Best suited for display work where contrast and silhouette can be appreciated: headlines, magazine and lookbook typography, branding and logotypes, posters, and premium packaging. It can work for short pull quotes or subheads, but extended small-size text may lose clarity due to hairline features and abrupt weight shifts.
The font projects a distinctly Art Deco and fashion-editorial tone—sleek, theatrical, and refined, with a strong sense of contrast and spotlight. Its alternating heavy solids and delicate lines feel glamorous and slightly experimental, suggesting luxury branding and high-impact headlines rather than neutral utility.
The design appears intended to reinterpret geometric sans forms through an Art Deco lens, prioritizing striking black–white rhythm, sharp geometry, and fashion-forward sophistication. It aims for memorable, logo-friendly shapes and a distinctive editorial voice rather than neutrality.
Letterforms show deliberate weight placement rather than continuous calligraphic shading, giving many characters a half-black silhouette effect (notably in C, G, O, Q, and several numerals). The texture in running text is lively and uneven by design, with sharp black shapes punctuating lighter hairline passages, so spacing and size will strongly influence legibility.