Serif Contrasted Kema 7 is a light, normal width, very high contrast, upright, short x-height font.
Keywords: headlines, magazine, luxury branding, invitations, packaging, elegant, editorial, refined, classic, fashion, luxury, editorial polish, classical refinement, high-drama contrast, hairline, vertical stress, didone-like, crisp, formal.
A delicate, high-contrast serif with strong vertical emphasis and razor-thin hairlines. Serifs are sharp and fine, with minimal bracketing, giving the letterforms a crisp, chiseled finish. Capitals feel stately and spacious, while the lowercase is compact with a notably small x-height and tall ascenders, creating a pronounced typographic hierarchy. Curves in letters like C, G, and S are smooth and controlled, and joins stay clean rather than calligraphic, reinforcing an engraved, polished look.
Best suited for display settings such as magazine headlines, fashion and beauty layouts, luxury brand identities, and elegant packaging. It can also work for invitations and formal announcements where a refined, high-contrast serif is desirable, especially when set with generous size and leading.
The overall tone is poised and upscale, reading as sophisticated and fashion-forward while still rooted in classical book typography. Its dramatic thick–thin rhythm conveys luxury and ceremony, with a cool, composed presence that feels more editorial than conversational.
The design appears intended to deliver a modern, high-fashion interpretation of classical high-contrast serif construction—maximizing elegance through slender hairlines, vertical stress, and disciplined, editorial proportions.
The numerals carry the same refined contrast and verticality, with thin entry strokes and crisp terminals that visually align with the uppercase. In text, the thin strokes and tight internal details become more noticeable, so the design’s character is most pronounced at larger sizes where the hairlines can breathe.