Sans Other Abmoh 2 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Goodrich' by Hendra Pratama, 'Calsera' by Ironbird Creative, 'Paint Store JNL' by Jeff Levine, and 'Carrosserie' by Letterwerk (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids, stickers, playful, quirky, chunky, cartoony, friendly, display impact, playful branding, handmade feel, informal tone, attention grab, rounded, hand-cut, bouncy, irregular, compact.
A compact, heavy sans with softened corners and subtly irregular outlines that feel hand-cut rather than mechanically perfect. Strokes are thick and largely uniform, with gentle swelling and small angular facets that create a lively, uneven rhythm. Counters are relatively small and rounded, and joins often look slightly pinched or notched, giving letters a stamped, cut-paper texture. Overall spacing and letter widths vary a bit from glyph to glyph, reinforcing an informal, animated silhouette in both uppercase and lowercase.
Best suited for display use where personality matters: posters, headlines, product packaging, labels, stickers, and social graphics. It also fits children’s content, playful branding, and short punchy phrases where the bold, quirky letterforms can be read at larger sizes.
The font conveys a humorous, energetic tone with a homemade charm. Its bouncy forms and slightly off-kilter geometry read as approachable and expressive rather than serious or corporate. The overall impression is bold, kid-friendly, and attention-grabbing, with a wink of cartoon signage.
The design appears intended as a characterful display sans that prioritizes charm and visual punch over neutrality. By combining thick, simple strokes with intentionally uneven contours and compact proportions, it aims to feel handmade and fun while remaining clear in short-form messaging.
In longer text, the dense black color and tight internal spaces create strong impact, while the idiosyncratic shapes keep the texture from feeling monotonous. The numerals match the same chunky, rounded construction and maintain the lively, irregular cadence seen in the letters.