Sans Normal Bynew 15 is a light, normal width, monoline, upright, normal x-height font visually similar to 'ATC Arquette' by Avondale Type Co., 'BR Segma' by Brink, 'Poligon' by Halbfett, 'Bozon' by ROHH, 'Gordita' by Type Atelier, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: ui, branding, signage, editorial, presentations, modern, friendly, neutral, minimal, clean, clarity, simplicity, versatility, modernity, efficiency, crisp, open counters, rounded bowls, straight terminals.
A geometric sans with smooth, circular bowls and consistent, even stroke weight. Curves are clean and continuous, terminals are predominantly straight-cut, and joins stay crisp, producing a tidy, engineered rhythm. Proportions are balanced and open, with generous counters that keep text clear at typical reading sizes.
Well suited to UI and app interfaces, dashboards, wayfinding-style labels, and general brand systems that want a modern but approachable tone. It also fits editorial subheads, presentations, and packaging or product copy where clean geometry and consistent rhythm support easy scanning.
This typeface conveys a clean, contemporary tone with a calm, neutral voice. Its rounded construction and restrained detailing feel friendly without becoming playful, giving it an approachable, everyday modern character.
The design appears intended to provide a straightforward, highly legible sans for general-purpose communication. By relying on simple geometry, open apertures, and minimal ornament, it aims for a dependable, contemporary look that stays unobtrusive across many layouts.
The uppercase set reads particularly geometric, while the lowercase introduces soft, rounded shapes that keep paragraphs from feeling rigid. Numerals share the same smooth, circular logic, supporting cohesive text-and-number settings.