Sans Normal Adbab 21 is a regular weight, normal width, low contrast, italic, short x-height font.
Keywords: branding, headlines, ui labels, posters, advertising, modern, clean, dynamic, friendly, neutral, modernization, clarity, motion, versatility, simplicity, oblique, geometric, rounded, crisp, minimal.
A clean oblique sans with rounded, geometric bowls and smooth, continuous curves. Strokes stay even and low in contrast, with crisp terminals and a steady, slightly right-leaning rhythm. Proportions feel compact in the lowercase, with tight counters and a relatively short x-height, while capitals remain open and simple. Numerals follow the same streamlined construction, mixing round forms with straightforward, angled strokes for a consistent, contemporary texture.
Well-suited for branding and headline work where a modern, forward-leaning tone is helpful, and for UI labels or short interface text where a clean, uncomplicated sans is preferred. It also works effectively in posters and advertising lines that benefit from a sense of motion and contemporary simplicity.
The overall tone is modern and pragmatic with a gentle friendliness from the rounded shapes. The oblique slant adds motion and urgency without becoming expressive or calligraphic, keeping the voice neutral and businesslike. It reads as contemporary and approachable rather than technical or ornate.
Likely designed as a straightforward oblique companion to a modern sans, prioritizing clean geometry, even color, and a lively rightward slant. The compact lowercase and rounded construction suggest an aim for contemporary clarity with an approachable, non-decorative character.
Round letters show near-circular construction (notably in O/C/G), while diagonals (A/V/W/X/Y) are sharp and clean, reinforcing a geometric feel. Lowercase forms are compact and slightly closed, which gives text a dense, efficient color at larger sizes, especially in italic setting.