Sans Superellipse Umsa 7 is a bold, wide, monoline, upright, normal x-height font.
Keywords: headlines, branding, logotypes, posters, signage, tech, futuristic, industrial, sporty, display, tech aesthetic, modular clarity, high impact, signage legibility, rounded corners, squared bowls, superelliptic, geometric, compact apertures.
A geometric sans with squared, superellipse-derived bowls and consistently rounded corners. Strokes appear largely monoline with a sturdy, even color, while counters are rectangular-to-rounded-rectangle in feel, giving the design a modular rhythm. Terminals are clean and mostly horizontal/vertical, with occasional angled joins in diagonals; overall spacing reads open but controlled, supporting large sizes with strong silhouette clarity.
This font works best for display-led applications where its rounded-rect geometry can define the identity: headlines, branding, product marks, posters, and directional or environmental signage. It also fits interface-style graphics and packaging where clean, modular letterforms help maintain a technical, contemporary feel.
The tone is modern and engineered, with a confident, machine-made presence. Its rounded-rectangle construction suggests tech interfaces, hardware labeling, and contemporary sports styling rather than humanist warmth or classic neutrality.
The design appears intended to merge geometric sturdiness with softened corners, delivering a futuristic, industrial sans that stays approachable while remaining highly structured and high-impact.
Several forms emphasize squared geometry (notably the rounded-rect O/0-like shapes and boxy internal counters), creating a distinctive "soft-tech" look. The numerals share the same rounded-corner logic and feel especially suited to scoring, model numbers, and UI readouts.