Slab Normal Welap 10 is a regular weight, very wide, low contrast, upright, normal x-height font.
Keywords: body text, editorial, reports, book typography, packaging, traditional, sturdy, institutional, workmanlike, readability, utility, editorial tone, stability, classic slab, slab serif, bracketed serifs, typewriter-esque, robust, legible.
A sturdy slab-serif with heavy, mostly rectangular serifs and minimal stroke modulation. The shapes are open and generously proportioned, with broad capitals, ample counters, and a steady horizontal rhythm. Serifs read as bold and slightly softened at joins, giving a durable, utilitarian texture rather than a sharp, high-contrast finish. Lowercase forms keep simple, upright construction with clear terminals and sturdy stems, producing an even, readable color across words and lines.
Well-suited to longer-form reading where a firm serif structure helps guide the eye, such as books, articles, and reports. Its strong, confident outlines also work in utilitarian display roles—labels, packaging, and informational design—where clarity and a grounded tone are more important than delicacy.
The tone is practical and dependable, with a traditional, editorial voice that feels familiar and authoritative. Its chunky slabs and open forms add a hint of vintage utility, suggesting printed matter, official documents, and straightforward communication.
The design appears intended as a plainspoken slab-serif workhorse: sturdy serifs, low drama in contrast, and open letterforms aimed at dependable readability and a classic, utilitarian presence across text and headings.
In text, the font maintains an even, stable paragraph texture with strong baseline presence and clear differentiation between similar forms. Numerals match the overall sturdiness, keeping the same robust serif treatment and a consistent, no-nonsense look.