Slab Contrasted Ulmu 5 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'FF More' by FontFont, 'Cassia' by Hoftype, 'Bogue Slab' by Melvastype, 'Skema Pro' by Mint Type, 'Mundo Serif' by Monotype, and 'Quercus 10' by Storm Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, editorial, confident, retro, sturdy, friendly, impact, readability, classic feel, approachability, brand voice, bracketed, ball terminals, softened, compact, punchy.
A heavy, bracketed slab serif with broad proportions and a strongly anchored silhouette. Strokes are thick with noticeable contrast and sturdy rectangular serifs that read as slightly softened at the joins rather than razor-sharp. Curves are generously rounded and many terminals feel subtly bulbous, giving counters a compact, dark, ink-trap-free appearance. The lowercase shows a single-storey ‘a’ and ‘g’, round i/j dots, and a generally even, robust texture that stays legible at display sizes.
Best suited to headlines, posters, and packaging where a bold, dependable voice is needed. It also works well for editorial display typography—subheads, pull quotes, and section openers—where its sturdy slabs and rounded curves maintain clarity at larger sizes.
The overall tone is assertive and approachable, pairing old-style sturdiness with a warm, slightly playful softness. Its weight and slabs communicate authority, while the rounded details keep it from feeling overly severe, suggesting a classic, print-forward personality.
The design appears intended to deliver maximum impact with a classic slab-serif foundation, balancing firmness and readability with softened, friendly detailing for broad, mainstream display use.
In text, the font produces a dense, high-impact color with clear word shapes and strong vertical emphasis. Numerals are similarly weighty and prominent, suited to attention-grabbing settings rather than delicate information design.