Sans Normal Odbov 23 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Panton Rust' by Fontfabric and 'Andes', 'Andes Neue', and 'Andes Rounded' by Latinotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, bold, playful, confident, sporty, impact, approachability, modernity, simplicity, brand voice, rounded, soft, chunky, compact, geometric.
This typeface is a heavy, rounded sans with broadly geometric construction and softened corners throughout. Strokes are consistently thick with minimal modulation, producing a dense, high-impact texture in both caps and lowercase. Counters are relatively small and apertures tend to be tight, which reinforces a compact, punchy silhouette; round letters like O/C/S read as near-circular with sturdy terminals. Lowercase forms are simple and robust, with single-storey shapes and short, blocky extenders that keep the overall rhythm even and tightly packed.
Best suited to headlines and short bursts of copy where impact is the priority—logos, packaging callouts, posters, event graphics, and bold UI or signage labels. It can work for short paragraphs in large sizes, but its dense strokes and tight apertures make it less ideal for long-form reading at smaller sizes.
The overall tone is upbeat and approachable, pairing a friendly roundness with assertive weight. It feels contemporary and energetic rather than formal, with a hint of playful “sticker” or sports branding attitude that stays clean and legible at display sizes.
The design appears intended to deliver a modern, friendly display voice with maximum boldness and simplified, geometric forms. Its consistent stroke weight and rounded geometry aim for strong presence, quick recognition, and an approachable character across letters and numerals.
The numerals follow the same stout, rounded logic, with wide, stable shapes and small interior spaces. In text, the strong weight creates a pronounced color that works best with generous spacing and sufficient size to keep the tight openings from closing up.