Sans Contrasted Leduv 1 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, product branding, headlines, editorial, signage, modern, friendly, clean, techy, confident, clarity, modernity, approachability, versatility, legibility, geometric, rounded, crisp, open, minimal.
A clean sans with a largely geometric skeleton and subtly rounded joins. Curves are smooth and generous (notably in C, O, S, and lowercase bowls), while terminals tend toward crisp, straight cuts that keep the texture tidy. Stroke contrast is noticeable but controlled, with slightly thicker curves and lighter connecting strokes creating a lively rhythm without looking calligraphic. Proportions feel balanced and contemporary: wide, open apertures, simple two-storey forms avoided in favor of single-storey a and g, and numerals that read clearly at text sizes.
Well-suited to UI and product contexts where clarity and a contemporary voice are needed, especially for navigation, controls, and short paragraphs. It also performs nicely in headlines, brand wordmarks, and signage thanks to its clean geometry, open counters, and confident letterforms.
The overall tone is modern and approachable—polished enough for interface work, but warm enough for brand and editorial settings. The rounded geometry and open shapes give it a friendly, human presence, while the disciplined construction keeps it feeling efficient and contemporary.
The design appears intended to deliver a contemporary, geometric sans with a touch of warmth, balancing friendliness with a crisp, efficient texture. The controlled contrast and open forms suggest a focus on legibility and versatility across both display and text-like settings.
In continuous text, the font maintains an even color with clear counters and consistent spacing, helping word shapes stay distinct. The mix of rounded bowls and straight, cut terminals adds a subtle snap that improves clarity in headings and UI labels.