Sans Normal Orbow 9 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Averta PE' and 'Averta Standard PE' by Intelligent Design, 'Fact' by ParaType, and 'Neue Reman Gt' and 'Neue Reman Sans' by Propertype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, impactful, straightforward, strong emphasis, modern utility, approachable boldness, clear display, rounded, geometric, sturdy, compact, blocky.
A very heavy sans with rounded, geometric construction and broad, even strokes. Curves are smooth and circular, with generous bowls on letters like B, O, and P, while straight-sided forms keep a firm, blocky silhouette. Counters are relatively tight for the weight, producing dense texture and strong ink presence; apertures on C and S stay open enough to read clearly. Terminals are clean and largely blunt, and the overall rhythm is steady with minimal stroke modulation and no calligraphic influence.
Best suited to display settings where strong presence is needed: headlines, posters, branding, packaging, and bold UI moments such as banners or section headers. The dense stroke weight and compact counters favor larger sizes and short-to-medium text where impact and immediate legibility are priorities.
The tone is bold and direct with a friendly softness from the rounded geometry. It reads as contemporary and utilitarian rather than decorative, projecting confidence and clarity in short messages. The heavy color gives it an assertive, poster-ready voice that still feels approachable.
The design appears intended as a modern, high-impact sans that maintains friendly readability through rounded geometry and consistent proportions. Its primary goal is to deliver strong emphasis without resorting to gimmicks, making it a reliable choice for attention-grabbing typographic hierarchy.
Numerals follow the same rounded, weighty logic, with a clear, chunky ‘8’ and a simple, vertical ‘1’ that helps quick recognition. The lowercase shows compact joins and sturdy stems, and the shapes remain consistent between caps, lowercase, and figures, reinforcing a cohesive, workhorse personality.