Sans Normal Afgol 12 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'ATF Franklin Gothic' by ATF Collection, 'Hando' by Eko Bimantara, 'Pais' by Latinotype, 'Ordina' by Schriftlabor, 'Arbeit' by Studio Few, and 'Armin Grotesk' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, advertising, ui labels, modern, sporty, dynamic, confident, clean, emphasis, modernity, clarity, motion, rounded, geometric, slanted, open apertures, high legibility.
A slanted sans with broad proportions and a smooth, rounded construction. Strokes are even and steady, with clean terminals and gently squared curves that keep forms crisp. Counters are roomy and apertures stay open, giving letters a clear, airy rhythm, while the italic angle is consistent across caps, lowercase, and numerals. Round shapes (O, C, G) read as circular and stable, and diagonals in letters like A, V, W, and Y feel sturdy and well balanced.
This font suits short-to-medium text where clarity and momentum are desired—headlines, brand marks, campaign lines, and promotional graphics. It also works well for UI labels, navigation, and signage-style applications that benefit from open shapes and strong, easily scanned silhouettes.
The overall tone is contemporary and forward-moving, with a brisk, energetic slant that suggests motion and decisiveness. Its rounded geometry keeps the voice friendly and approachable, while the wide set and firm strokes make it feel confident and visible.
The design appears intended to deliver a modern italic sans that remains highly legible while adding speed and emphasis through its consistent slant and broad stance. Its geometric, rounded forms aim for a versatile, contemporary look that can read assertively without feeling harsh.
Spacing appears generous, helping the wide forms avoid crowding in text. Numerals are straightforward and prominent, with smooth curves and simple joins that match the letters, supporting clear reading in mixed alphanumeric settings.