Sans Normal Tyday 2 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, contemporary, bold, approachable, high impact, modern clarity, approachable tone, display emphasis, soft terminals, open apertures, rounded bowls, compact joins, clean rhythm.
This typeface has heavy, even strokes with a broad footprint and generously rounded curves. The construction is largely monolinear, with smooth circular and elliptical bowls and subtly softened terminals that keep the texture from feeling harsh. Counters are relatively open for the weight, and joins are compact, producing a dense but steady rhythm in text. Figures are sturdy and simple, with clear silhouettes designed to hold up at large sizes.
Best suited to headlines, posters, and display typography where strong presence and quick recognition are needed. It can also work well for branding, packaging, and signage that benefits from a bold, friendly sans voice. In longer passages, the dense weight suggests using generous line spacing and moderate sizes to preserve readability.
The overall tone is assertive and contemporary, with a friendly softness from the rounded shapes. It reads as straightforward and dependable rather than technical, projecting a confident, accessible voice well-suited to bold messaging.
The design appears intended to deliver maximum impact with simple, rounded letterforms and a clean, modern texture. Its sturdy proportions and open counters aim for legibility at display sizes while keeping the tone approachable and contemporary.
The lowercase shows a single-storey a and g, reinforcing a modern, informal feel. Round letters like O/C/G and the numerals emphasize consistent curvature and a stable, blocky presence that maintains clarity even in tight, heavy set text.