Sans Normal Tulab 11 is a very bold, wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, confident, modern, punchy, friendly, bold, impact, clarity, modernity, approachability, blocky, geometric, rounded, compact, sturdy.
A heavy, geometric sans with broad proportions and strongly rounded bowls. Strokes are robust with clear vertical emphasis, and counters stay relatively open for the weight, keeping forms readable at display sizes. Curves are smooth and circular in character, while joins and terminals feel clean and largely unmodulated, producing a solid, poster-ready texture. Spacing appears generous enough to prevent clogging, creating an even, stable rhythm across lines of text.
This font is well suited to large-scale typography such as headlines, posters, signage, and campaign-style layouts where impact matters. It can also work for logos and packaging that need a bold, approachable feel, and for short bursts of text like pull quotes, labels, and navigation where strong emphasis is desired.
The overall tone is assertive and contemporary, with a friendly edge from the round forms and ample curves. Its mass and width give it a confident, attention-grabbing presence suited to bold statements rather than subtlety.
The design appears intended to deliver maximum visual impact with simple, geometric letter construction and a steady, modern rhythm. It prioritizes clarity and presence in display contexts, aiming for a bold, approachable voice that remains legible despite the heavy weight.
Uppercase shapes read especially strong and monumental, while lowercase maintains the same sturdy, simplified construction for consistent color in mixed-case settings. Numerals match the letterforms in weight and fullness, reinforcing the font’s cohesive, emphatic voice.