Serif Normal Ifluh 1 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: books, editorial, magazines, academic, branding, classic, bookish, formal, literary, refined, text reading, editorial tone, traditional print, timelessness, legibility, bracketed, oldstyle figures, calligraphic, sharp, crisp.
A crisp serif with bracketed serifs, tapered terminals, and a gently modulated stroke that gives it a traditional, engraved-book feel. Uppercase forms are balanced and moderately wide with clear classical structure (notably the open, circular bowls and the softly swelling curves). The lowercase shows a compact, readable rhythm with distinct entry/exit strokes, a two-storey “g,” and a slightly calligraphic flow in letters like “a,” “e,” and “f.” Numerals appear oldstyle (text figures), blending smoothly with lowercase color and maintaining consistent serif treatment and contrast.
Well-suited to long-form reading in books and editorial layouts where a familiar serif voice and even text color are desirable. It can also support institutional or cultural branding, pull quotes, and headings that benefit from a classic, trustworthy tone without extreme contrast.
The overall tone is traditional and literary, evoking printed pages, academic settings, and editorial typography. It feels composed and authoritative without becoming overly ornate, aiming for steady readability and a restrained elegance.
The design appears intended as a conventional text serif that prioritizes legibility and a timeless page texture, drawing on classical proportions and restrained detailing for dependable use in continuous reading.
Curves are smooth and generous, while diagonal strokes (as in “V,” “W,” and “Y”) stay sharp and controlled. The italic is not shown; all samples indicate an upright roman with consistent spacing and a calm, even texture in paragraph settings.