Serif Normal Ifreh 10 is a regular weight, wide, medium contrast, upright, normal x-height font visually similar to 'Charter BT' by Bitstream, 'ITC Charter' by ITC, and 'Amariya' by Monotype (names referenced only for comparison).
Keywords: book text, editorial, long-form reading, magazines, academic, classic, literary, formal, calm, traditional, readability, editorial utility, traditional tone, text performance, oldstyle, bookish, refined, open counters, bracketed serifs.
This serif typeface presents a traditional, text-oriented construction with bracketed serifs and moderate stroke modulation. The proportions are generously spaced with relatively open counters and a steady, even rhythm across lines, helping it stay clear at reading sizes. Curves are smooth and controlled, terminals are conventional rather than quirky, and the overall drawing favors clarity over display eccentricity. Numerals and capitals maintain a composed presence with consistent serif treatment and balanced sidebearings.
It is well suited to book interiors, essays, reports, and other long-form reading where an even typographic color and familiar serif structure support comfort. It also fits editorial layouts such as magazines and newspapers, especially for body text and supporting typography where a classic voice is desirable.
The overall tone is classic and literary, evoking familiar book typography and editorial composition. It feels formal without being severe, projecting a calm, trustworthy voice suited to extended reading. The restrained contrast and conventional detailing give it a timeless, established character.
The design intent appears to prioritize conventional readability and a balanced page color, using traditional serif cues and moderate modulation to stay comfortable in continuous text. Its restrained personality suggests it was drawn to perform reliably in editorial and book contexts while maintaining a polished, established tone.
In the sample text, the letterspacing and word spacing read as comfortably open, contributing to a light, readable texture. Uppercase forms look stable and dignified, while lowercase shapes keep a straightforward, workhorse sensibility with clean joins and unobtrusive terminals.