Serif Flared Kemo 2 is a very bold, very wide, medium contrast, italic, normal x-height font.
Keywords: posters, headlines, packaging, branding, logotypes, dramatic, retro, expressive, theatrical, ornate, attention-grabbing, retro flavor, expressive display, decorative impact, flared, swashy, bulbous, calligraphic, high-impact.
A heavy, tightly sculpted serif with flared stroke endings and a pronounced rightward slant. Letterforms are wide and rounded with compact counters and generous ink traps of white where strokes pinch, creating a carved, punchy silhouette. Terminals frequently curl into small hooks and teardrop-like shapes, and many joins show subtle swelling that gives the face a lively, hand-shaped rhythm despite its uniform weight. The numerals and capitals share the same bold, rounded massing and tapered flare details, keeping a consistent, poster-ready texture across the set.
Best suited to display use where its bold color and curled terminals can do the work—posters, large headlines, packaging, and identity marks. It can also function for short subheads or pull quotes when given ample size and breathing room, but will feel crowded in long paragraphs or at small sizes.
The overall tone is exuberant and theatrical, with a distinctly retro, display-driven personality. Its chunky curves and curling terminals suggest showcard lettering and vintage advertising, reading as playful yet assertive rather than formal. The slant and flare details add motion and swagger, giving headlines a dramatic, energetic voice.
The design appears intended as a high-impact display serif that blends flared, calligraphic cues with rounded, inflated forms to create a distinctive vintage voice. Its wide proportions, heavy stroke weight, and animated terminals prioritize character and memorability over neutrality.
In text settings the dense strokes and tight apertures create a strong black presence, so spacing and size will strongly affect clarity. The italicized construction and frequent hooked terminals create distinctive word shapes that stand out most in short bursts rather than extended reading.