Sans Normal Ornab 12 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Gibstone' by Eko Bimantara, 'Nuber Next' by The Northern Block, and 'Tablet Gothic' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, confident, friendly, utilitarian, sportswear, impact, clarity, simplicity, legibility, geometric, rounded, compact, sturdy, high-impact.
This typeface is a heavy, geometric sans with compact proportions and strongly simplified forms. Strokes are consistently thick with minimal modulation, and terminals are predominantly straight-cut, producing a clean, blocky silhouette. Curves are broad and controlled, with round counters that stay fairly open for a weight this strong; joins are smooth and sturdy, and diagonals (as in A, V, W, and X) feel firm rather than sharp. The lowercase uses single-storey a and g, with a short-armed r and a broad-shouldered n/m rhythm, giving text a solid, even color at display sizes.
It performs best in large-scale applications where impact and clarity are primary—headlines, posters, retail signage, packaging, and bold brand wordmarks. It can also work for short UI labels or navigation where a sturdy, high-contrast presence against the background is desired, though extended body text may feel heavy.
The overall tone is direct and contemporary, projecting strength and clarity without feeling aggressive. Its rounded geometry and straightforward detailing add a friendly, approachable quality suited to energetic, everyday branding.
The design intent appears to be a robust, no-nonsense geometric sans optimized for attention-grabbing display typography. It prioritizes strong silhouettes, simple construction, and consistent weight to deliver dependable readability and a contemporary voice.
Numerals are wide and emphatic, with clear interior shapes that help them hold up in bold settings. In the sample text, spacing appears comfortable for headlines, producing a dense but readable texture with strong word shapes.