Sans Normal Okbuy 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Aspira' and 'Neutro' by Durotype, 'Averta Standard PE' by Intelligent Design, and 'Protofo' by Lafontype (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, ui labels, modern, friendly, confident, clean, approachable, clarity, impact, modernity, approachability, geometric, rounded, compact, sturdy, crisp.
This is a sturdy sans with geometric construction and rounded curves, balancing broad circular bowls with straight-sided verticals. Strokes are consistently heavy with minimal contrast, and terminals are clean and mostly squared, giving a crisp, contemporary finish. The lowercase shows compact proportions and a straightforward, single-storey-style feel in key shapes, while the capitals are wide and stable with generous curves in letters like C, O, and S. Numerals are clear and chunky, designed to hold up at display sizes and remain legible in short strings.
It performs best in headlines, branding marks, posters, and signage where strong shapes and even color are an advantage. The sturdy lowercase and clear numerals also make it suitable for UI labels, navigation, and short informational text where a friendly but assertive presence is desired.
The overall tone reads modern and friendly, with confident weight and smooth geometry that feels straightforward rather than ornamental. Its rounded forms and even rhythm give it an approachable, everyday voice suited to contemporary branding and interfaces.
The likely intention is a contemporary, geometric sans that delivers high impact with simple, dependable letterforms. It prioritizes clarity, consistency, and a welcoming tone while maintaining enough structure to feel professional and controlled.
The design favors clear silhouettes and simple joins, with rounded bowls that stay open and readable in text. Curves appear carefully regularized, creating a consistent rhythm across uppercase, lowercase, and figures that emphasizes stability and impact over finesse.