Sans Superellipse Honam 3 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Moveo Sans' by Green Type, 'Nauman' and 'Nauman Neue' by The Northern Block, 'Obvia Wide' by Typefolio, and 'JP Alva Expanded' by jpFonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, sporty, impact, approachability, clarity, modernity, rounded, boxy, geometric, sturdy, compact.
A heavy, rounded sans with squared-off, superellipse-style curves and a sturdy, even color. Terminals are mostly blunt and flat, with generous rounding at corners that keeps the texture soft despite the mass. Counters are compact and tightly shaped, and the overall rhythm is dense and emphatic, favoring strong silhouettes over delicate interior space. Letters like O/Q and the numerals show rounded-rectangle bowls, while diagonals (V/W/X/Y) read as broad, stable wedges with minimal modulation.
Best suited to display roles where strong presence and fast recognition are needed—headlines, posters, storefront or wayfinding signage, and bold brand marks. The dense, rounded forms also work well for packaging and social graphics, especially at medium-to-large sizes where the compact counters remain clear.
The tone is assertive and high-impact, but the rounded geometry adds approachability. It feels contemporary and utilitarian, with a slightly playful, “softened industrial” character that suits attention-grabbing messaging without becoming aggressive.
The design appears intended to deliver maximum impact with a softened, contemporary geometry—combining stout proportions and compact interior spaces with rounded-rectangle curves to stay friendly while remaining highly legible at display sizes.
Distinctive details include a single-storey a and g, a compact e with a firm horizontal bar, and a Q with a clear diagonal tail. Numerals are bold and blocky with rounded corners, maintaining consistent weight and presence alongside the letters.