Serif Normal Borav 2 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Belarin' by Hazztype and 'Intellecta Romana Humanistica' by Intellecta Design (names referenced only for comparison).
Keywords: editorial, book covers, headlines, packaging, posters, bookish, traditional, warm, old-style, readability, heritage tone, editorial voice, display presence, bracketed, sturdy, rounded, calligraphic.
This serif presents a sturdy, full-bodied color with softly bracketed serifs and rounded joins that give the shapes a slightly cushioned, inked feel. Strokes are generally robust with gentle modulation, and terminals often finish in subtle teardrops or flares rather than sharp cuts. Proportions lean compact, with relatively large counters for the weight and a rhythm that stays even across text, helped by consistent serif treatment and stable verticals. The figures are classic and readable, with open forms and solid baselines that hold together well at display-to-text sizes.
Well-suited to editorial layouts, book or magazine titling, and brand applications that want a classic serif voice with extra presence. It can serve strongly in headlines and subheads, and also works for short-to-medium passages where a warm, traditional texture is desired.
The overall tone is traditional and personable, evoking familiar book typography and heritage print. Its softened edges and confident heft read as inviting rather than formal, with a quietly vintage, editorial character.
The design appears intended to deliver a familiar, conventional serif feel with added weight and softened, bracketed detailing for a welcoming, print-forward texture. It prioritizes readability and consistency while adding just enough calligraphic shaping to feel crafted rather than purely neutral.
The lowercase shows a clear old-style influence, with a two-storey “a,” a compact “e,” and a “g” that feels rounded and substantial; the boldness is balanced by generous interior space. Capitals have a slightly carved, signpainted quality due to the flared, bracketed finishing and the gently sculpted curves.