Sans Normal Idloz 3 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, branding, editorial, packaging, posters, friendly, casual, modern, approachable, airy, approachability, readability, informal tone, clean modernity, monoline, rounded, humanist, open forms, soft terminals.
A slanted, monoline sans with rounded joins and softly tapered stroke endings that keep the texture smooth and even. Curves are generously open and circular, while straight strokes stay clean with gentle modulation from pen-like movement rather than sharp contrast. Uppercase forms are simple and legible, and the lowercase shows a slightly handwritten, humanist rhythm with roomy counters and relaxed spacing that reads comfortably in continuous text. Numerals follow the same soft, rounded construction and maintain consistent color alongside the letters.
Works well for UI copy, product communication, and brand systems that want a personable voice without becoming decorative. It also suits editorial pull quotes, packaging text, and short display lines where the slant can add motion and friendliness while remaining readable.
The overall tone is warm and informal, with a friendly lean that feels conversational rather than corporate. Its rounded geometry and soft terminals give it an approachable, easygoing character suited to everyday messaging.
Likely designed to provide a clean, modern italic sans that feels human and inviting, combining simple geometric construction with softened terminals for comfortable reading. The aim appears to be a versatile text-and-display companion that adds gentle dynamism through consistent slant and open, rounded forms.
The italic angle is steady across the set, and the design avoids abrupt corners in favor of smooth transitions, producing an even, unobtrusive line. Several shapes favor openness (notably rounded bowls and wide apertures), helping clarity at smaller sizes while preserving a light, breezy rhythm.