Sans Normal Osgaz 3 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Litmus' by Indian Type Foundry, 'Clearface Gothic' by Linotype, 'Ocean Sans' by Monotype, 'Clearface Gothic SB' and 'Clearface Gothic SH' by Scangraphic Digital Type Collection, 'Cleargothic Pro' by SoftMaker, and 'Clearface Gothic' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, punchy, confident, modern, impact, clarity, modernity, approachability, display, rounded, geometric, solid, compact, high-impact.
A heavy, rounded sans with robust strokes and smooth, circular bowls. The forms feel largely geometric, with straightforward terminals and minimal modulation, giving the alphabet a solid, blocky presence. Counters are open enough to stay readable at display sizes, while the overall proportions and spacing create a dense, compact rhythm that reads as emphatic and sturdy.
Best suited for headlines, posters, and brand marks where strong presence and quick recognition are needed. It also works well for packaging, signage, and social graphics, especially when set in short phrases or large sizes where its bold shapes and rounded construction can carry the design.
The tone is assertive and upbeat, with a friendly bluntness that feels contemporary and uncomplicated. Its weight and rounded geometry give it an approachable, headline-driven energy rather than a delicate or formal voice.
The design appears intended to deliver a high-impact, modern sans voice with simple geometry and a friendly edge. Its emphasis on weight, roundness, and clarity suggests it was drawn for display typography and attention-grabbing communication rather than understated long-form text.
Round characters like O/C/G and the numerals lean on clean circular construction, while diagonals (A, V, W, X, Y) are broad and stable. The overall texture in paragraphs is dark and even, producing strong typographic color that favors short lines and prominent messaging.