Sans Normal Jerid 7 is a bold, very wide, low contrast, italic, normal x-height font visually similar to 'Endeavor' by Lucas Tillian (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, dynamic, confident, modern, friendly, impact, motion, display, modern branding, sports tone, rounded, soft corners, oblique, bouncy, compact joints.
A heavy, oblique sans with generous width and rounded, slightly squared terminals. Curves are smooth and full, counters are open, and joins are robust, giving the letterforms a sturdy, airbrushed silhouette rather than sharp, engineered corners. The stroke color is even with minimal modulation, and the overall rhythm is lively, with a forward-leaning stance and broad horizontal presence that keeps lines feeling expansive and stable.
Best suited to short-form display settings where presence and pace matter—headlines, posters, brand marks, and campaign graphics. It can also work for bold UI moments (hero banners, section headers) when you want a wide, energetic voice, but its strong weight and width will dominate at smaller sizes or in long paragraphs.
The tone is energetic and upbeat, with a sporty, contemporary feel that reads as approachable rather than severe. Its slant and wide stance add motion and momentum, suggesting speed, confidence, and showmanship while staying friendly through rounded details.
The design appears intended to deliver maximum impact with a fast, modern posture: a wide, rounded sans that stays clean and legible while emphasizing motion and boldness for attention-grabbing display typography.
In text, the wide set and strong weight produce dense, high-impact blocks with clear word shapes. Round letters and numerals (such as O/0 and 8/9) feel especially smooth and prominent, while diagonals and angled terminals reinforce the sense of forward movement.