Sans Normal Edrar 10 is a regular weight, narrow, low contrast, italic, normal x-height font.
Keywords: ui labels, editorial, branding, packaging, signage, modernist, clean, efficient, neutral, emphasis, clarity, space saving, contemporary tone, systematic design, slanted, airy, crisp, geometric, streamlined.
A slanted sans with a clean, geometric skeleton and consistently smooth curves. Strokes maintain an even thickness with crisp terminals, producing a tidy, contemporary rhythm. Capitals are compact and upright in structure but uniformly angled, while lowercase forms are simplified and open, with round counters and minimal modulation. The overall silhouette feels streamlined and space-efficient, with slightly condensed proportions and a disciplined, consistent construction across letters and numerals.
Works well for interface copy, navigation, and compact labels where a crisp, contemporary slant adds momentum without sacrificing clarity. It also suits editorial subheads, captions, and brand systems that need a modern voice, and can perform effectively in signage or packaging where space is limited and quick recognition matters.
The tone is modern and businesslike, with an energetic forward lean that reads as active and purposeful rather than decorative. Its neutrality and restraint give it a professional, editorial feel—confident and clear without drawing attention to itself.
Likely designed as a practical italic sans for everyday typography, combining modern geometric shapes with a disciplined, space-saving rhythm. The intent appears to be a versatile, contemporary companion style that adds emphasis and motion while staying clean and readable.
The italic angle is steady across the set, helping lines of text flow smoothly. Round forms (such as C, O, and e) stay close to circular/elliptical geometry, while diagonals (like A, V, W, and y) reinforce a brisk, directional texture. Numerals match the same streamlined logic and appear designed for consistent alignment and legibility in running text.