Sans Normal Ipris 5 is a very bold, wide, low contrast, upright, tall x-height font visually similar to 'Boulder' by Umka Type (names referenced only for comparison).
Keywords: kids branding, posters, packaging, stickers, headlines, playful, friendly, chunky, bubbly, cartoon, fun display, approachability, comic tone, bold impact, handmade feel, rounded, soft, blobby, hand-drawn, informal.
A heavy, rounded sans with puffed, blobby contours and softly irregular stroke edges that feel hand-shaped rather than mechanically perfect. Counters are small and often off-center, with generous rounding at joins and terminals that creates a gummy, inflated silhouette. The lowercase shows a tall x-height and compact ascenders/descenders, while overall widths vary slightly letter to letter, producing a lively rhythm in text.
Best suited to short, high-impact text such as playful branding, product packaging, posters, social graphics, stickers, and event or party materials. It performs well when set large, where the soft irregularities and tight counters become a distinctive texture rather than a legibility constraint.
The tone is upbeat and approachable, with a comedic, kid-friendly energy. Its squishy shapes and uneven details suggest spontaneity and warmth rather than seriousness or precision, giving headlines a lighthearted, conversational voice.
The design appears intended to deliver maximum friendliness and visual punch through inflated shapes, minimal sharp angles, and a deliberately organic finish. It prioritizes character and approachability over strict geometric consistency, aiming for an expressive display voice.
Round letters like O/Q and numerals like 8/9 read as dense, ink-heavy forms with tight interior spaces, which strengthens impact but reduces clarity at small sizes. Dots (i/j) are large and circular, and several glyphs show intentional wobble that enhances personality in display settings.