Serif Normal Piva 2 is a bold, very wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazine, branding, posters, luxury, formal, dramatic, authoritative, statement, prestige, impact, elegance, editorial tone, bracketed, crisp, sculpted, calligraphic, swashy.
A sculpted serif with sharply tapered strokes and pronounced thick–thin modulation, producing crisp vertical stress and a decidedly engraved feel. Serifs are bracketed and wedge-like, with many terminals ending in fine, pointed beaks that give the shapes a sharp, chiseled finish. Counters are compact and the rhythm is dense, while the wide set and strong horizontals create a commanding, billboard-like presence. Lowercase forms show classic text-serif construction with a two-storey a and g, narrow joins, and small, high-contrast details (e.g., the hairline crossbar on t and delicate ears on r).
Best suited to display settings such as magazine headlines, luxury branding, fashion or culture editorial, and high-impact posters where its contrast and sharp detailing can be appreciated. It can work for short pull quotes or section openers, but longer passages benefit from larger sizes and comfortable spacing to keep the fine hairlines from visually thinning.
The overall tone is formal and high-end, combining old-style sophistication with a contemporary, fashion-forward punch. Its sharp terminals and dramatic contrast read as confident and slightly theatrical, suited to statements that want to feel premium and authoritative.
The design appears intended to deliver a traditional serif foundation with heightened drama: wide proportions, strong vertical emphasis, and sharpened terminals that create a premium, attention-grabbing voice for modern editorial and brand use.
In text, the hairlines and pointed terminals become prominent personality cues, adding sparkle but also demanding generous sizes and careful reproduction for best clarity. The figures appear lining and similarly high-contrast, matching the capitals’ weight and presence.