Sans Superellipse Fomom 7 is a very bold, normal width, low contrast, italic, tall x-height font visually similar to 'Flintstock' by Hustle Supply Co and 'Enamela' by K-Type (names referenced only for comparison).
Keywords: sports branding, headlines, posters, packaging, gaming ui, sporty, dynamic, assertive, modern, compact, impact, speed, modernity, branding, oblique, rounded corners, squared curves, softened terminals, slanted stress.
This typeface is a heavy, forward-leaning sans with rounded-rectangle construction and softened corners throughout. Curves tend to resolve into squarish bowls and counters, giving round letters a superelliptical feel, while straight strokes stay crisp and stable. Terminals are generally blunt and cut on a slant, producing a consistent italic rhythm; joins are tight and the overall spacing reads compact and efficient. Numerals follow the same robust, angular-rounded logic, with clear interior counters and a steady, blocky presence.
It performs best in bold, high-impact settings such as sports identities, event graphics, posters, and promotional headlines where the slanted stance and dense color can carry energy. It can also work for packaging callouts, tech or gaming UI labels, and short bursts of text where strong emphasis is needed.
The overall tone is energetic and driven, with a purposeful slant that suggests speed and impact. Its sturdy shapes and compact rhythm feel confident and contemporary, leaning toward athletic and action-oriented branding rather than quiet neutrality.
The design appears intended to deliver a fast, modern voice using geometric, rounded-rect forms and italic motion cues. Its consistent heavy construction prioritizes immediate visibility and a distinctive, engineered silhouette for branding and display typography.
The squarish rounding in letters like C, O, and S creates a distinctive geometric signature, while the diagonal cuts on tops and bottoms reinforce motion. The font maintains a consistent stroke density across letters and figures, favoring punchy silhouettes and strong word shapes at display sizes.