Sans Superellipse Gukoy 2 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Rice' by Font Kitchen, 'Navine' by OneSevenPointFive, and 'Nuber' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, industrial, confident, friendly, impact, clarity, modernity, approachability, rounded, compact, blocky, geometric, sturdy.
A heavy, geometric sans with rounded-rectangle (superellipse) construction and smooth corners throughout. Strokes are consistently thick with minimal modulation, producing a compact, solid color on the line. Counters are generous but squared-off, and curves resolve into softly flattened terminals rather than sharp points. The overall rhythm is steady and slightly condensed in feel, with wide-set capitals and sturdy lowercase forms that keep a firm baseline presence.
Best suited to display settings where strong presence and quick recognition matter, such as headlines, posters, logos, packaging, and signage. The sturdy shapes and rounded geometry also make it a good fit for UI titles, app headers, and short callouts where a modern, approachable weight is desired.
The tone reads contemporary and pragmatic, with an industrial straightforwardness softened by rounded corners. It feels assertive and high-impact without becoming aggressive, giving it a friendly, accessible voice suited to modern interfaces and branding.
Likely designed to deliver a contemporary, high-impact sans that stays readable while emphasizing a superelliptical, rounded-rect geometry. The intent appears to balance bold authority with softened corners for an approachable, product-forward aesthetic.
Distinctive superelliptical bowls show clearly in letters like O, Q, C, and G, while diagonals (A, V, W, X, Y) are broad and stable. Numerals are similarly squared and rounded, designed to match the dense texture of the letters and remain clear at display sizes.