Sans Normal Hokag 2 is a regular weight, very wide, monoline, upright, normal x-height font.
Keywords: branding, headlines, ui, posters, packaging, friendly, modern, clean, approachable, playful, approachability, clarity, modernity, geometric softness, rounded, soft, geometric, open, airy.
A rounded sans with smooth, monoline strokes and generously curved corners throughout. Forms lean on circular and elliptical geometry, producing open counters and a steady, even texture in text. Proportions are notably expansive, with wide rounds and spacious horizontal construction that keeps letters from feeling cramped. Terminals are clean and softly finished, and the overall rhythm stays consistent across uppercase, lowercase, and figures.
Well suited to brand identities that want a modern, human feel, as well as headlines where its wide, rounded shapes can create a distinctive voice. It also fits UI and product contexts where a soft, approachable tone is desired, and works nicely for packaging and signage that benefits from clear, friendly letterforms.
The soft geometry and roomy proportions give the font a welcoming, contemporary tone. It feels calm and personable rather than technical, with just enough playfulness in the rounded joins and wide stance to read as friendly and informal.
Designed to deliver a clean, contemporary sans impression while emphasizing rounded geometry and comfortable spacing. The intent appears to be an approachable display-to-text voice that stays simple and consistent across letter and number shapes.
The design maintains clarity through simple constructions and open apertures, helping it remain legible even with its very rounded character. Numerals follow the same soft, geometric logic, blending smoothly with text settings.