Sans Normal Tyrev 3 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Proza' by Bureau Roffa, 'Hisham' and 'Optima' by Linotype, 'MC Garleo' by Maulana Creative, and 'Le Monde Sans Std' by Typofonderie (names referenced only for comparison).
Keywords: posters, packaging, headlines, logos, signage, friendly, playful, retro, chunky, informal, display impact, approachability, retro flavor, handmade feel, rounded, soft, blunt, bulky, bouncy.
A heavy, soft-cornered sans with broad proportions and a gently uneven, hand-cut rhythm. Strokes stay thick throughout with subtle modulation at joins, and terminals are bluntly rounded rather than sharply squared. Counters are compact and often teardrop-like, giving letters a slightly inflated, sculpted feel. The lowercase shows a single-storey a and g, a round i/j tittle, and a right-leaning, curved shoulder on r, all reinforcing a casual, approachable texture.
This style is well suited to attention-grabbing display work such as posters, storefront or event signage, packaging, and brand marks that want a friendly, retro-leaning feel. It performs best in larger sizes where the rounded detailing and compact counters remain clear.
The overall tone is warm and personable, with a nostalgic, poster-like presence. Its chunky curves and slightly quirky spacing read as cheerful and expressive rather than strict or corporate, lending a handcrafted, playful voice to headlines and short statements.
The design appears intended to deliver maximum impact with a welcoming, human tone—combining bold, rounded forms with a slightly handmade rhythm for expressive display typography.
The bold mass and tight internal spaces make the design feel dense at text sizes, while larger settings reveal its distinctive rounded terminals and irregularities. Numerals follow the same softened, weighty construction and hold strong visual emphasis alongside capitals.