Sans Superellipse Irfu 7 is a very bold, wide, medium contrast, upright, tall x-height font.
Keywords: posters, headlines, logos, packaging, sports branding, industrial, retro, heavy, sporty, playful, high impact, display emphasis, geometric identity, badge lettering, blocky, rounded, squarish, compact, stencil-like.
A compact, blocky sans with rounded-rectangle (superellipse) construction and heavily inked strokes. Corners are broadly softened while interior counters are tight, producing dense, punchy letterforms that hold together as solid silhouettes. Terminals are generally squared-off, with occasional notched or cut-in details that create a subtle stencil-like rhythm in letters and figures. The overall texture is loud and even, with minimal modulation and a strong, poster-friendly presence.
Best suited for headlines, posters, labels, and branding where impact at medium-to-large sizes is the priority. It can work well for logos and badge-style wordmarks, as well as packaging and event graphics that benefit from a bold, industrial display voice.
The tone reads assertive and graphic, mixing industrial toughness with a retro display attitude. Its chunky geometry and tight counters give it a confident, sports-and-signage energy, while the softened corners keep it from feeling harsh.
The design appears intended to deliver maximum visual weight with a geometric, rounded-rect aesthetic—optimized for attention-grabbing display typography and strong, emblematic word shapes.
In continuous text the heavy massing compresses whitespace, so letterspacing and line spacing become important to maintain clarity. The numerals match the same squarish, rounded-rect logic, reinforcing a consistent, emblematic look across headings and short statements.