Sans Normal Ohbab 13 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'BR Segma' by Brink (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, ui labels, modern, friendly, confident, clean, straightforward, impact, clarity, modernity, approachability, geometric, rounded, sturdy, compact, high legibility.
This typeface is a solid, geometric sans with broad, even strokes and smooth, circular curvature. Letterforms favor simple construction with rounded bowls (notably in O, C, G, and 0) and squared-off terminals that keep silhouettes crisp. Proportions feel slightly compact with generous counters for clarity, and the overall rhythm is steady and consistent across capitals and lowercase. Numerals are robust and contemporary, with round forms (6/8/9) and open, easily distinguishable shapes.
It works particularly well for headlines, logos, and bold branding systems where clarity and impact are needed. The sturdy shapes and open counters also suit signage and short UI labels, especially at medium to large sizes where its geometric forms can read cleanly and consistently.
The tone is modern and approachable, projecting confidence without feeling severe. Its rounded geometry gives it a friendly, everyday character, while the weight and clean construction make it feel assertive and dependable.
The design appears intended to deliver a contemporary, no-nonsense sans with geometric roundness and strong presence, balancing friendliness with high visibility for display-driven typography.
Capitals read as headline-ready with strong symmetry (A, M, W) and clean diagonals (V, X, Y). Lowercase maintains a simple, workmanlike feel with single-storey forms where expected and a compact footprint that supports tight layouts without losing legibility.