Sans Normal Olgat 3 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Halifax' by Hoftype; 'Mute' and 'Mute Arabic' by Indian Type Foundry; 'Agent Sans', 'Clear Sans Screen', and 'Clear Sans Text' by Positype; 'Monsal Gothic' by The Northern Block; and 'Ambra Sans' by Zetafonts (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, friendly, modern, confident, approachable, energetic, display impact, approachable tone, modern branding, clarity, rounded, soft corners, compact joins, open counters, high legibility.
This typeface is a heavy, rounded sans with broad proportions and smooth, low-contrast strokes. Curves are generous and circular, terminals are softly squared rather than sharp, and joins stay compact, producing sturdy silhouettes with an even rhythm. Counters remain fairly open for the weight, and the lowercase shows a single-storey a and g, reinforcing a straightforward, contemporary construction. Numerals are similarly robust and simple, with clear interior shapes and stable, blocky forms that match the letters.
It performs best in attention-first contexts such as headlines, brand wordmarks, posters, and bold UI or wayfinding elements where clarity and impact matter. The wide, rounded shapes also suit packaging and social graphics that benefit from a friendly, confident presence.
The overall tone is friendly and approachable while still feeling assertive and contemporary. Its rounded geometry and soft terminals add warmth, giving it a casual, personable voice suited to upbeat messaging and clear emphasis.
The design appears intended to deliver strong visual impact with a warm, modern feel, pairing sturdy letterforms with rounded geometry for approachable display typography. Its simplified shapes and consistent stroke treatment suggest a focus on legibility and contemporary branding applications.
Spacing and letterfit read as generous for display use, with thick strokes and simplified details that keep words cohesive at larger sizes. The design’s consistent curvature and softened corners help maintain clarity even in dense, bold text settings.