Serif Normal Lebog 10 is a regular weight, wide, medium contrast, upright, normal x-height font visually similar to 'ITC Bookman' by ITC, 'Passenger Serif' by Indian Type Foundry, and 'Bogue Slab' by Melvastype (names referenced only for comparison).
Keywords: book text, editorial, magazines, reports, academic, classic, bookish, formal, authoritative, readability, text setting, conventionality, print tone, editorial utility, bracketed, robust, open, sturdy, traditional.
This serif shows sturdy, bracketed serifs and a moderate stroke contrast that reads clearly at text sizes. Proportions are on the broad side, with generous counters and a steady rhythm across lines. Terminals tend to be softly rounded or subtly cupped, and joins are clean and conventional rather than decorative. Uppercase forms feel solid and stately, while the lowercase maintains a straightforward, readable texture with open apertures and unexaggerated ascenders and descenders.
Well-suited to book typography, articles, and other long-form editorial settings where sustained readability matters. It can also support reports, academic materials, and conservative branding or institutional communications that benefit from a conventional, trustworthy serif.
The overall tone is traditional and dependable, with a familiar print-like presence. It suggests editorial seriousness and literary credibility rather than fashion-forward expression, projecting a calm, confident voice suited to long-form reading.
The design appears intended as a general-purpose text serif that prioritizes clarity and a familiar, classical reading experience. Its broad proportions and restrained details aim for versatility across body copy and straightforward display use.
Spacing appears even and comfortable, supporting a smooth paragraph color in the sample text. Numerals and capitals carry comparable weight and presence, giving headings and figures a consistent, established feel.