Sans Normal Kemay 16 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Dexperdy' by Differentialtype, 'Mollen' by Eko Bimantara, 'Moveo Sans' by Green Type, 'American Auto' by Miller Type Foundry, 'Fact' by ParaType, and 'Nostalgia Collective' by RagamKata (names referenced only for comparison).
Keywords: headlines, posters, sportswear, branding, packaging, sporty, energetic, confident, modern, punchy, impact, motion, display, emphasis, oblique, geometric, rounded, compact, clean.
A heavy, oblique sans with broad, rounded curves and sturdy, largely uniform strokes. Letterforms lean forward with a consistent slant, combining smooth bowls and softened corners with tight apertures and compact interior counters. Proportions feel slightly condensed in places, with sturdy verticals and clean, simplified joins that keep shapes bold and uncluttered. Numerals echo the same robust geometry, with rounded forms and a strong, high-impact silhouette.
Best suited for headlines, short callouts, and display typography where impact and speed are desired. It fits well in sports, fitness, and action-oriented branding, as well as packaging or promotional materials that need a bold, modern voice. Use with generous tracking and leading when setting longer lines to maintain clarity.
The overall tone is fast and assertive, reading as energetic and contemporary. Its strong forward slant and dense shapes convey motion and urgency, while the rounded geometry keeps it approachable rather than aggressive.
The design appears intended to deliver a bold, motion-forward sans for attention-grabbing display use. Its rounded, geometric construction and strong slant prioritize immediacy and punch while maintaining a clean, contemporary finish.
In text settings the heavy weight produces a dark color on the line, so spacing and line height benefit from a bit of breathing room. The oblique angle and compact counters make it most effective at larger sizes where shapes have room to open up.