Serif Normal Dilo 2 is a bold, wide, low contrast, italic, normal x-height font.
Keywords: headlines, packaging, posters, editorial, branding, friendly, informal, retro, approachable, lively, warmth, readability, expressiveness, editorial voice, brand character, bracketed, calligraphic, soft, rounded, swashy.
A slanted serif design with sturdy, softly rounded strokes and modest bracketed serifs that read more calligraphic than mechanical. Curves are generous and slightly irregular, giving counters and bowls an easy, hand-shaped feel, while terminals often finish with gentle flares. The texture is dark and even at text sizes, with subtle stroke modulation rather than sharp contrast, and overall letterforms lean wide with ample internal space. Spacing appears comfortable and the rhythm is buoyant, helped by expressive joins and a few slightly swashy shapes in both caps and lowercase.
Best suited for display and short-to-medium text where a personable, vintage-leaning serif voice is desired—such as headlines, pull quotes, magazine features, packaging, menus, and brand identities. It can also work in larger body text for projects that benefit from an informal, humanist texture.
The overall tone is warm and personable, leaning toward a vintage, editorial friendliness rather than strict formality. Its energetic slant and soft finishing details suggest motion and ease, making the voice feel conversational and a bit playful while still grounded in serif tradition.
The design appears intended to blend traditional serif cues with an italic, hand-influenced liveliness, prioritizing warmth and readability over strict geometric precision. Its broad shapes and soft details aim to create a confident, friendly presence that stands out in branding and editorial contexts without feeling overly formal.
Lowercase forms show a distinctly handwritten influence (notably in the single-storey shapes and rounded shoulders), and the numerals share the same soft, slightly quirky construction. Capitals remain readable and robust, but keep the informal character through curved strokes and flared ends, producing a cohesive, lively color across mixed-case settings.